American - Businessman | June 15, 1954 -
Engagement and integrity are the two most fundamental aspects of building trust; lead from the front by evolving your company strategy, then live your values every day.
Richard Edelman
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When we were doing the launch of Kinect for Xbox, it was very much about getting sort of young blogger-influencer types to try this thing well in advance - a year before launch.
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I went to every sports contest for my kids. I turned off my cell phone at 8 P.M. I did have to travel relentlessly and had some nights at black tie events. But when I was home, I was home.
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My hike up the Snake Path at Masada was mystical. The fog rolled in, enveloping the entire mountain.
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The problems of the world, from immigration to populism to income inequality to sustainability to peacekeeping, require a well-functioning supranational body.
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The inability or unwillingness of citizens to differentiate between fake and authentic news is undermining a fundamental assumption of democracy: the informed voter.
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Our goal is to put news where it earns attention, where readers can access it on every device and interact with it. We're meeting our clients' audiences where they are instead of asking them to come to us. Increasingly, that means hosting the content on social blogging sites like Medium.
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Most smart companies should make themselves media companies. That means they put out their own information.
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In our family business, the Edelman children must earn their way - there were and will be no promises without performance and leadership. That may lead to some skinned knees, but it is certainly the best way to learn life lessons.
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More and more readers are finding important and interesting content through platforms like Facebook, Twitter, and now Medium rather than traditional publishers.
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The separation of audience into tribes preferring to reinforce their own views with media of similar ideological stripe makes true debate impossible.
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We have witnessed a stunning reversal of power between mainstream and social media: The ability to go direct to end users of information through social channels radically disrupted the mainstream news agenda.
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