'Powers of Persuasion: The Story of British Advertising' by Winston Fletcher - the impression you get from reading this book, which covers post-war advertising until the present, is of a chaotic, self-serving, occasionally brilliant but ultimately shallow business.
Justin Cartwright
BusinessAdvertisingBookReading
Increasingly, it's actresses doing the big fashion advertising campaigns, and now there's no distinction between actresses and models.
Romola Garai
AdvertisingFashionDoingNowBig
It is not unprofessional to give free legal advice, but advertising that the first visit will be free is a bit like a fox telling chickens he will not bite them until they cross the threshold of the hen house.
Warren E. Burger
AdvertisingFreeLegalAdviceHouse
I learned not to be so bitterly defeated when my fiction took a beating from editors. I learned in advertising to color in the lines and have my work done on time and to make it the very best it could be.
Jan Karon
WorkTimeBestAdvertisingColor
Expensive advertising courts us with hints and images. The ordinary kind merely says, Buy.
Mason Cooley
AdvertisingKindExpensiveBuyUs
I don't read my books, I write them. Once I've finished the many years it usually takes me to write them, I can't bear to read them, because I've spent too long with them already. I'm not advertising them very well, am I?
Salman Rushdie
MeAdvertisingLongBearWriteWell
We get better search results and we see more appropriate advertising when we let Google know who we are.
James Gleick
AdvertisingSearchBetterResults
The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment.
Michael Schudson
AdvertisingEnvironmentInformation
Facebook needs to maintain its vise-like grip on our attention to become a conduit of not only advertising but also commerce, so that it can take a cut of everything.
Om Malik
AdvertisingAttentionBecomeFacebook
Advertising in the past has been predicated on a mass market and a captive audience.
Howard Rheingold
PastAdvertisingAudienceIn The Past
Sales may lead to advertising as much as advertising leads to sales.
AdvertisingSalesLeadMayMuch
I began tailoring my books to cater to one or another universe of readers. I found it incredibly boring; and frankly, it felt stultifying. I'd previously been in advertising. I felt if I was going to create something to fit a specific market, I might as well have stayed with advertising.
M. J. Rose
AdvertisingUniverseCreateBoring
Advertising is the rattling of a stick inside a swill bucket.
George Orwell
AdvertisingInsideStickBucket
We do not invest in advertising... So racing is the best advertising for Ferrari.
Luca Cordero di Montezemolo
BestAdvertisingRacingFerrari
Some people have a taboo about doing advertising in the States. You know, where they kind of make their bread and butter. But to me, that's crazy.
Ice Cube
PeopleMeCrazyAdvertisingDoing
You can't test great advertising. You can only test the mediocre. Not that I don't care about demographics. You have to understand who you're going after.
George Lois
GreatAdvertisingCareYouTestWho
It's easy to get a theatrical release that shows in one theater for a week. But there's no advertising, and no one sees the movie. It's hard to get a real theatrical release. The distribution of independent films is, to me, extraordinarily frustrating.
Jason Blum
MeAdvertisingWeekEasyIndependent
Advertising is a racket, like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.
F. Scott Fitzgerald
BusinessAdvertisingHumanityYou
In my first start-up, I had an initial advertising budget of $5 per day total. That would buy us 100 clicks per day. At $5 per day, marketing people scoffed and said that is too small to matter. But if you think about it, to an engineer, 100 real humans everyday giving your product a try means you can really start improving.
Eric Ries
DayPeopleAdvertisingSmallStart
Back in the day I was doing runway, editorial, advertising, spokesmodeling, and public appearances. Those are five different categories.
Janice Dickinson
DayAdvertisingDoingBackRunway
For technology companies, information about what people do online is extremely valuable - it can be used to sell targeted advertising or sold to data clearinghouses.
Adam Cohen
TechnologyPeopleAdvertisingData
Trends in circulation and advertising - the rise of the Internet, which has made the daily newspaper look slow and unresponsive; the advent of Craigslist, which is wiping out classified advertising-have created a palpable sense of doom.
Eric Alterman
DailyAdvertisingSlowInternetLook
We recognized early on that media consumption was evolving and customers were looking for moving images to include as part of their advertising campaigns, website designs and corporate presentations.
Jon Oringer
MovingAdvertisingLookingMedia
The business model for content is to be paid for it. You can be paid for it either though advertising or subscriptions or some new invention, but right now what we've got is advertising revenue and subscription revenue as the only way to be paid for content.
Barry Diller
BusinessAdvertisingYouNewWay
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