American - Businesswoman | February 27, 1971 -
I'm just like so many women - I was frustrated, I had these white pants that I had spent a lot of money on, and you get home and you think, 'What am I really supposed to wear under this?' So it was a frustrated consumer moment.
Sara Blakely
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I cut the feet off of a pair of panty hose and it allowed me to wear a pair of great strappy sandals. I didn't see lines but the hose rolled up at my feet - and that's how Spanx born.
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My first account was Neiman Marcus. I cold-called them just like I had cold-called businesses when I was selling fax machines for seven years.
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The thought of my mortality - I think about it a lot. I find it motivating. It can be any time that your number's up.
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The word 'Spanx' was funny. It made people laugh. No one ever forgot it.
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I feel like money makes you more of who you already are.
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Money is fun to make, fun to spend and fun to give away.
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I failed the LSAT. Basically, if I had not failed, I'd have been a lawyer and there would be no Spanx. I think failure is nothing more than life's way of nudging you that you are off course. My attitude to failure is not attached to outcome, but in not trying. It is liberating.
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I think my story says that, when women are given the chance and the opportunity, that we can achieve a lot. We deliver.
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We can make the world a better place, one butt at a time.
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I cut the feet out of control top pantyhose one night, threw them on under my white pants and realized that the toning and shaping was perfect and that the hosiery material is thin enough that I could make shape wear out of it.
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Within the first year of launching my company, Spanx, I decided to go over to England and cold-call Harrods, Harvey Nichols, and Selfridges the same way I had cold-called Neiman Marcus, Saks, Nordstrom, and Bloomingdale's here in the United States.
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