American - Businessman | -
At Warby Parker, we ask ourselves a number of questions when deciding whether or not to partner up with a designer, or a nonprofit or brand. Is the potential collaboration new? Is it unexpected? Will it result in something worth talking about over dinner? Will it do good? Will it introduce us to a new audience?
Neil Blumenthal
GoodCollaborationDinnerPartner
For any collaboration to work, each partner must have a strong sense of identity. If one overpowers the other, it's like mixing lemonade with water - you wind up diluting the brew.
WorkWaterIdentityCollaborationUp
Creativity is always intense.
CreativityAlwaysIntense
For many startups, ideating is the fun part: coming up with ingenious schemes to grab eyeballs and start conversations. But before you dive into that stage, take a step back and define your goals.
GoalsFunStepStartYouBack
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