Canadian - Sociologist | July 21, 1911 - December 31, 1980
The name of a man is a numbing blow from which he never recovers.
Marshall McLuhan
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A typewriter is a means of transcribing thought, not expressing it.
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The photograph reverses the purpose of travel, which until now had been to encounter the strange and unfamiliar.
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The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way.
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Mass transportation is doomed to failure in North America because a person's car is the only place where he can be alone and think.
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The scientist rigorously defends his right to be ignorant of almost everything except his specialty.
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Today it is not the classroom nor the classics which are the repositories of models of eloquence, but the ad agencies.
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One of the effects of living with electric information is that we live habitually in a state of information overload. There's always more than you can cope with.
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Far more thought and care go into the composition of any prominent ad in a newspaper or magazine than go into the writing of their features and editorials.
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