American - Director | September 13, 1985 -
At the end of the day, we still make the things that we make. And we found that the best strategy in this very fluid marketplace is to not be tied into any given platform, but to be able to make good content, and good content will be able to live anywhere.
Freddie Wong
GoodLiveBestDayEndStrategy
When we started out doing YouTube videos, I think we were very, very early on in terms of people doing a behind-the-scenes component.
PeopleThinkDoingEarlyYouTube
From a creative perspective, we've been very fortunate in that doing it the 'VGHS' way gave us unlimited freedom. Whatever we wanted to do, however we wanted to do it, we had that.
FreedomPerspectiveCreativeDoing
Five years is a very long time. If you think about it in terms of just people's lives, in terms of who our audience is: if you were in high school when you first saw our stuff, you're in college now.
TimeSchoolPeopleCollegeThink
We want to be a studio that makes a whole bunch of stuff we believe in, in all ranges of scale and time and length, and own as much as that IP ourselves and generate as much of that IP ourselves as possible.
TimeBelieveWantPossibleOwnMuch
If it doesn't feel organic to the audience, you gotta trust your gut.
TrustFeelYouAudienceGutOrganic
A better quality of video is better for everyone.
QualityBetterEveryoneVideo
We don't believe in competition.
CompetitionBelieve
I don't think a lot of people really know what goes into something that they see.
PeopleThinkKnowSeeSomethingLot
I think some people have a vague idea, but the general public has no clue what the actual behind-the-scenes of filmmaking is and what this profession is.
PeopleThinkFilmmakingSome People
A vlog look is a very specific look, and it's basically a phone look.
LookPhoneSpecificVeryBasically
We're able to push the envelope with what we're doing, both on a technical and artistic level, which is the most that any filmmaker can ask for.
PushDoingAskLevelFilmmakerAble
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