American - Journalist | March 27, 1947 -
Everyone looks adorable singing with James Corden.
Walt Mossberg
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People think of Apple as a maker of excellent premium hardware. In fact, many reviewers regard Apple devices as the best you can buy.
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Apple's advantage is that it designs and builds software together, so if the software isn't excellent, it does the superlative hardware a disservice.
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Apple's iTunes program was once the envy of the world. A combined digital music store and player, it could also sync your iPod. And it worked on both Mac and Windows. It was reasonably fast and very sure-footed.
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My Safari bookmarks only sync intermittently across my Apple devices. Unlike Amazon's Kindle app for Apple products, the company's iBooks doesn't remember where I left off unless I set a bookmark.
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I've been a regular customer at CVS Pharmacy, the country's second-largest drugstore chain, for 20 years. I've spent a small fortune there over that span, visiting several times a week to pick up everything from milk to toothpaste to prescriptions.
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It turns out that CVS is one of about 40 merchants in a consortium that formed in 2011 to develop their own mobile-phone-based payment system. The consortium, called the Merchant Customer Exchange, or MCX, is in large part all about eliminating, or at least reducing, the fees banks charge retailers for swiping credit cards.
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Even Apple, notorious for keeping a tight grip on its products, allows fierce competitors like Google, Amazon, Spotify, and Microsoft to offer their apps on its phones and tablets.
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I simply believe that people who respect their customers and have faith in their own technology products should welcome competition and that consumer choice should be a paramount value in retailing.
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I don't accept any money, free products, or anything else of value from the companies whose products I cover or from their public relations or advertising agencies.
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Companies often visit my office, or invite me to theirs, to brief me on new products, Web sites, or software before they are released - usually a few weeks or days ahead of time. I don't review most of these products.
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The products I review are typically lent to me by their manufacturers for a few weeks or months. I return any products I am lent for review, except for items of minor value that companies typically don't want back. In the case of these items, I either discard them or give them away to charity.
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