British - Businessman | July 18, 1950 -
Fun is one of the most important - and underrated - ingredients in any successful venture. If you're not having fun, then it's probably time to call it quits and try something else.
Richard Branson
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A good leader doesn't get stuck behind a desk.
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Material things are delightful, but they're not important.
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All you have in business is your reputation - so it's very important that you keep your word.
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It's a common misconception that money is every entrepreneur's metric for success. It's not, and nor should it be.
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When exploring London, you will come across lots of excitement by chance, so try to take everything in rather than just rushing around to all of the major tourist haunts.
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Starting your own business isn't just a job - it's a way of life.
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I'm not the sort of person who gives up on things. The first time we crossed the Atlantic in the balloon, it crashed, and we went on and did the Pacific. First time we crossed the Atlantic in a boat, it sank, and we went on and got the record. So, generally speaking, we will pick ourselves up, brush ourselves down, and carry on.
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When I was a kid, I had a tendency to criticize. But when I did, my mum would whisk me off to the bathroom to stand in front of a mirror. Ten minutes, never less. To think about how criticism is a poor reflection on the one who criticizes.
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If you want to be more productive, then start at the start: get there on time. Whether it is a meeting, a flight, an appointment or a date, it's important to ensure you are there when you say you will be there. This may feel like an old-fashioned tip to give, but it has served me well for five decades in business.
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Every successful businessman will have experienced set-backs and failures - they're lying if they say they haven't. Virgin has had some tremendously successful businesses and some that have not quite worked out. Virgin Cola springs to mind - the product wasn't distinct enough from Coca-Cola.
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Overcoming fear is the first step to success for entrepreneurs. The winners all exemplify that, and the hard work and commitment they have shown underlines what is needed to set up a business.
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