Italian - Businessman | August 31, 1947 -
Let's make it clear: it's Ferrari I'm interested in. Drivers, we've had a lot, some very good, some great, but drivers come and go, while Ferrari remains.
Luca Cordero di Montezemolo
GoodGreatCome And GoGoFerrari
Nobody in Formula One has won so many titles, so many races as I did. So Ferrari for me is crucial; it is more than important.
MeNobodyImportantMoreFerrari
'LaFerrari' means 'the Ferrari.' The excellence. In this car, we put everything we are able to do. Our extreme technology, extreme experience, extreme capability. And this has been the first Ferrari totally designed in our design center.
CarTechnologyExperienceExcellence
Ferrari used to be the car that you kept in your garage, took out to polish and show, and put back into the garage.
CarYouBackOutFerrariUsed
We do not invest in advertising... So racing is the best advertising for Ferrari.
BestAdvertisingRacingFerrari
With a brand - and I respect Porsche - but the Ferrari brand is more exclusive... We never do SUVs, we never do four doors, and we never exceed 7,000 cars per year. And 7,000 means 7,000.
RespectBrandDoorsYearMoreNever
I always say to my people, 'If you don't sell a Ferrari to a football player, you make a big present to me.' Really. Because they buy to just show off. I don't like.
FootballPeopleMePresentYouSay
I don't like nouvelle cuisine, too small bits. I like to have a nice wine, nice pasta, tomatoes.
SmallWineNicePastaLikeCuisine
Ferrari, together with my family, is the owner of my heart.
FamilyHeartTogetherFerrariOwner
I am a person that when I go in the street, everybody knows me and goes: 'Oh, you are entering politics.' I want to do something positive for the future. It doesn't mean to become a leader of a party.
PositiveLeaderFuturePoliticsI Am
India is a very, very old country with a history, culture and tradition like Italy. And we can use the English language to be in touch. Then India's industrial situation is similar to us. Both have big companies but are dominated by small and medium-sized companies. It is extremely important for both to do joint ventures.
HistoryCultureSmallLanguageIndia
I think China represents huge opportunities for Europe.
OpportunitiesThinkEuropeChina
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