American - Designer | June 13, 1970 -
We are shifting into an enjoyment-based economy. And who knows more about making enjoyment than game developers?
Jesse Schell
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LinkedIn's got a little progress bar. It wants you to do things like sign up 10 of your friends. It does that near the end. At the beginning it's like, 'You put in your name. 20 percent progress! How about some other information?' People want to fill in that progress bar. They like to complete a task. They like to check a box.
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The thing that all sports have in common is that they have no fantasy elements, which is a little weird.
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New video gaming systems are coming out that track every joint of your body. It's basically going to become a normal thing for us to allow Microsoft to put a three-dimensional camera on top of your television set looking at you, which sounds like a Big Brother scenario if ever I heard one, but, still, it's what we're going to allow.
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I jokingly call this convergence of games into reality the 'Gamepocalypse:' the moment when every moment of life is actually a game.
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Is it OK for Amazon to know every word of every book you've read? Are you comfortable with that? Maybe you are. Is it OK to let everybody know you eat Corn Flakes? OK, but then there are certain products you might not want people to know that you're using.
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One of the main things that's appealing about games is that you know a game can be won. It's an unusual game that's impossible to win.
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Why is it that big companies fail when the technology changes? It happens in every industry, so what's the pattern? What are they all doing wrong?
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Microsoft isn't stupid.
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Usually, the best ideas come from having to fix a really hard problem.
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Our affluence has allowed us to move to a place where we tend to make things pleasurable, as opposed to efficient.
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