American - Publisher | April 9, 1926 - September 27, 2017
Life is too short to be living somebody else's dream.
Hugh Hefner
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Surrounding myself with beautiful women keeps me young.
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'Playboy' was not a sex magazine as far as I was concerned. Sex was simply part of the total package; I was trying to bring sex into the fold of a healthy lifestyle.
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With the rabbit as our emblem, when we got to the point in 1960 of opening the first Playboy Club... one of our executives suggested the possibility of a bunny costume. We tried it out, and I made some modifications - added the cuffs and the bow tie and collar - and the bunny was born.
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Living in the moment, thinking about the future, and staying connected to the past: That's what makes me feel whole.
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Men's magazines in the period immediately after World War II were almost all outdoor-oriented. They were connected to some extent in the male bonding that came out of a war... And what I tried to create was a magazine for the indoor guy, but focused specifically on the single life: in other words, the period of bachelorhood before you settle down.
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If you let society and your peers define who you are, you're the less for it.
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Someone once asked, 'What's your best pickup line?' I said, 'My best pickup line is, 'Hi, my name is Hugh Hefner.'
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Sex, and the attraction between the sexes, does make the world go 'round.
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It's good to be selfish. But not so self-centered that you never listen to other people.
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The major civilizing force in the world is not religion, it is sex.
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Sex is the driving force on the planet. We should embrace it, not see it as the enemy.
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