British - Designer | -
We want to be the go-to business for super-special daywear and eveningwear, to focus on what we are known for and what our customers want from us.
Giles Deacon
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With couture, it means I get to show fall in July with delivery in September. My clients will be getting their pieces in season.
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I did an art foundation course, and I knew I wanted to do something in a creative field. And fashion just seemed like the most fun.
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I didn't set out wanting to be a fashion designer from the age of 3. It wasn't that kind of dream.
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I have an art-school background, not a fashion background where it's like, 'Oh, we're going on holiday to Miami.'
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I go to contemporary galleries all around the world when I can. There's always something historical and something contemporary; those are my rock references.
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It's important to offer well-thought-out pieces at lower prices.
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If a piece is individually made to measure, then it's couture.
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I believe in the democracy of design.
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I don't like po-faced fashion.
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My parents weren't into fashion. I didn't have an eccentric granny who mixed lace mantillas with tweed.
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I am more interested in people's attitude than someone who is a perfect face. Every time I walk the streets of London, I see someone who interests me. It doesn't matter how old they are.
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