Taiwanese - Businesswoman | 1959 -
You could be an 18-year-old girl in Tokyo wondering how you could ever break into fashion or beauty, so you follow your favourite designer or editor, see what their day comprises, where they go, who they meet, how they do it... If I were setting up my own label today, I would definitely do it through Instagram.
Eva Chen
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My job is more about helping people tell their stories in ever more interesting ways.
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Instagram was initially launched as a community for artists and photographers.
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You do not need to go to journalism school if you want to work in the fashion industry. I think high schools condition you to think this way: If you want to be a fashion editor, go to fashion school. If you want to be a writer, you should study journalism. I think that the best school in life is experience.
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Basically, I feel like people have always taken photos of themselves. When I was in college, I had these Polaroid cameras my friends and I would have so much fun with. Today, we'd be taking those pictures on our phones. I think it's just part of culture today... Why not have fun with it?
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Instagram is the perfect place to reach your audience because the playing field is leveled if you can create engaging/amazing/compelling content that people want to follow. Remember that there's more than just showing product. Show the woman who designed it. Write about your muses.
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I was very focused on school. No social life whatsoever.
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Working at 'Harper's' was an awakening experience for me. I genuinely enjoyed the process of putting together a fashion magazine.
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When my alarm goes off between 6 to 6:30 A.M, the first thing I do is reach for my phone. I look at Twitter to see the headlines. It's become my news aggregator. Then I check my Instagram.
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My work life is pretty much the opposite of what you would expect.
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I have a bag and shoe addiction. If I were a doctor or a lawyer, I'd still have it.
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For a lot of children of immigrants, what happens is your parents want you to do something very linear that they can understand. I had an aptitude in sciences and never really questioned it.
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