American - Businessman | September 10, 1963 -
One of the things that amazes me about Twitter is the way it utterly eradicates artificial barriers to communication. Things like status, geopolitics and so on keep people from talking to one another. Those go away in Twitter. You see exchanges that would never happen anywhere else.
Dick Costolo
CommunicationPeopleMeTalkingYou
When we think about the characteristics of Twitter that make it unique, it is all of public, real-time, conversational, and distributed. We are the only platform that is all of those at scale.
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Twitter is the perfect complement to television. TV has always been social. You talk to the person you're sitting next to on the couch. You talk to the people you're - you know, at work with the next day around the proverbial water cooler.
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You can choose to listen to one end of the spectrum or the other on Twitter, just like you can on television. But hopefully what we've done is given a voice to that broad middle ground.
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I think if you look down the road for Twitter, we would like to be a company - a service - that is used by billions of people around the world in every country in the world because we feel that the power of Twitter is that it brings people closer to each other, to their governments, to their heroes, etc.
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We've recognized that Twitter is the second screen for TV, and TV is more fun with Twitter. There are a bunch of ways that we can be complementary to broadcasters.
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I think that content posted to Twitter is distributed to more platforms, services, sites, online and offline than any other services out there. Would love to see if someone can prove to me otherwise.
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Twitter needs to continue being a good listener and recognize that the service has been redefined by lots of people, tweet by tweet, but also come up with its own priorities.
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Authenticity is absolutely the key to a great tweet.
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One of the things you learn operating in the technology industry is disruptions are occurring every day.
TechnologyDayLearnYouEvery Day
The interesting thing about the top 200 to 300 tweeters - a lot of them are musicians, actors, etc. LeBron James, etc. I think Lady Gaga is number one. But! They're not all celebrities. There's 'CNN Breaking News.' And the 'New York Times.' And other brands like Gary Vaynerchuk, who aren't really that known outside that world.
New YorkWorldThinkMusiciansLady
For many people, when they come to Twitter, the language is opaque. We need to push the scaffolding to the background and bring the content forward. The media, the photos, the videos.
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