English - Author | May 9, 1945 -
When you shop online, wouldn't you like to sample the bouquet of wines, the aroma of cigars, or the subtle fragrance of flowers before surrendering your credit card number? Surely more companies will want to aromatize their Web presence when they realize there's a device that can produce genuinely pleasing, authentic fragrances.
Charles Platt
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If smart technology can transform 3-D from a crude novelty to a genuine visual enhancement, why shouldn't a sophisticated odor synthesizer follow a similar path?
TechnologyPathSmartGenuineWhy
In Finland in the winter, when the sky is totally choked with clouds, the country becomes one big sensory deprivation tank.
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At 3-D Imax theaters, audiences have shown they are willing to pay a premium to wear headgear fitted with liquid-crystal lenses synchronized via infrared signals with the movie projector, which runs at twice the normal frame rate. These movie viewers plumb new depths in depth perception - they experience extreme realism.
ExperiencePerceptionNewPayFrame
As cyberspace matures into a totally immersive experience, I'm betting it will turn out to be fully odor-enabled.
ExperienceWillTurnOutBetting
The landscape of the Net has changed; that cyberfrontier of the past has become a teeming city of people, transactions, and businesses.
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Everyone knows that the broadband era will breed a new generation of online services, but this is only half of the story. Like any innovation, broadband will inflict major changes on its environment. It will destroy, once and for all, the egalitarian vision of the Internet.
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The always-on economy, by definition, depends upon continuous energy.
EnergyEconomyDefinitionDepends
Unsurprisingly, an uninterruptible power supply (UPS) - once a luxury for room-sized computer installations - is now a standard item both in home offices and all the networked tiers above, protecting servers and online service providers, Internet backbones, phone companies, and even cable TV networks.
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When the International Space Station is finally launched, it will be fitted with special nickel-hydrogen batteries weighing a total of several tons, with a lifetime of just five years, requiring spares to be brought up from Earth at literally astronomical expense.
SpaceEarthSpecialWillYearsUp
Merchandise from Wal-Mart has become as ubiquitous as the water supply. Yet, still, the company is rebuked and reviled by anyone claiming a social conscience and is lambasted by legislators as if its bad behavior places it somewhere between investment bankers and the Taliban.
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A future at Wal-Mart may sound a less-than-stellar prospect, but it's a whole lot better than no future at all.
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