American - Businesswoman | June 12, 1960 -
I'm not shy, but I have a job to do. I don't need the notoriety.
Angela Ahrendts
JobShyNeedNotoriety
Work has never really been work for me. It's been a natural extension of my life.
LifeWorkMeMy LifeNeverNatural
The purer our message, the more compelling it is to consumers.
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The luxury customer is increasingly global and increasingly mobile. Their brand journey is not linear. They might browse online and purchase in store, or vice versa.
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It's no longer possible to think of the physical and digital as two different worlds.
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We always said if we were going to target a millennial consumer, then we had to do it in their mother tongue, which is digital.
MotherTongueTargetSaidDigital
I think that the larger and more complex the business gets, I have to listen twice as much as I speak.
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The sign of a great leader is knowing what you know and knowing what you don't know.
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I always say that my job is not to think about today. My job is to look around the corner and feel and see what's coming, and then warn everybody else.
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Ninety-five percent of the time, I put myself in somebody else's position - that's how I live.
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I have always admired the innovation and impact Apple products and services have on people's lives and hope in some small way I can help contribute to the company's continued success and leadership in changing the world.
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Just put the best person into the job.
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